This article will explain what Next.js is, why you should consider Next.js for your tech stack, and how you can use Next js features to build fast and performant web experiences.
Feel free to navigate to any item in the table of content by hitting their respective links below:
Next.js is a React framework created by Vercel. It has just the right level of abstraction and performance optimisation capabilities provided by default, to ensure excellent performance of a web application right from the start.
Next.js is a lightweight React framework for static and server-rendered React applications.
Next.js runs in both the browser and the server, and since it uses React for UI templating, it offers React developers an easy and straightforward way to get started with development and get productive fast, providing them with a great Developer Experience.
One of the reasons why Next.js has become so popular is that it has the benefits of React, which makes it even easier to get a web app up and running.
Next.js provides React developers with a solution for:
Another one of Next.js’ strong points is that it handles server-side rendering perfectly providing great performance and consequently positively impacting user experience of a web application.
Note that the important factors for SEO results are great performances and user experience (UX).
Moreover, React developers don’t need to worry about:
Next.js helps web developers create SEO-friendly React SPAs (Single-page applications).
There are several other technical considerations you need to keep in mind, and which have a huge impact on SEO, such as:
You can now see that Next.js can cover most of them.
Additional Next.js features include:
With Next.js, server rendering React applications has never been easier, no matter where your data is coming from.
> @vercel
Next.js has become one of the most popular developer tools and its popularity is still growing, as you can see from the Google Trends results over the last five years.
Considering the consistent adoption of React over the last years, this is not surprising at all. Most innovative companies like Netflix, Uber, GitHub and others, have started using Next.js for their web apps.
React is a JavaScript library that uses a component-based approach which makes it easier to build user interfaces. As React is a UI library, many React developers use additional tools to have a complete build toolchain, like a module bundler (e.g. Webpack) and a transpiler (i.e. Babel).
In React, frontend developers now use the Create React App tool.
Create React App is an officially supported way to create single-page React applications.
Since Create React App has a few default optimisations baked into it, it provides a simple and straightforward setup and a complete build toolchain with a single command, and it takes the hassle out of setting up a React application quickly. React developers have a choice whether to eject or modify the configurations themselves.
Building a React application is great until you realise that there are a couple of problems with rendering your content on the client-side (browser):
Luckily, there is a solution to both of these problems, which is server rendering (aka static pre-rendering).
Create React App does not allow you to generate a server-side-rendered application easily, so everything that comes with this, like SEO, performance, etc. can be provided by Next.js and Gatsby.
While Next.js can also be used for creating React apps, it utilises a different and simple approach by instantly providing a number of common optimisations that many React developers would like to have but could find difficult to set up. These include:
<styled-jsx>
Thus, Next.js provides a common structure, allowing to easily build a frontend React application, and transparently handling server-side rendering for you.
While Next.js is a way to leverage React to support server-side rendering (SSR), the Create React App tool is a way to leverage React to support client-side rendering (CSR).
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Both Next.js and Gatsby can help with server-side rendering, but in completely different ways.
Basically, Gatsby is a static site generator that allows you to build a static-generated website without using a server. Then, you deploy the result of the build process statically on Netlify, Vercel or any other static hosting site.
Next.js can generate a static site, too. However, this is not its main use. Next.js provides a backend that can server-side render a response to a request, and it allows you to create a dynamic website which can be deployed on a platform that runs on Node.js, such as Vercel.
Thus, if you are thinking about building a static website, you may consider Gatsby that is based on GraphQL. Gatsby has an awesome ecosystem of plugins that would work great for a blogging website, for example.
In short, server-side rendering (SSR) is when the rendering process is offloaded to the backend. Then, the fully-rendered HTML views are returned to the client, simplifying the logic on the frontend. Thus, this approach works great for time-sensitive apps.
In their article “The benefits of server-side rendering over client-side rendering”, WalmartLabs explains that there are two reasons why they use server-side rendering:
Based on these diagrams, you can see that SSR can deliver HTML to the client (browser) faster compared to CSR.
The main difference here is that:
This means that for SSR, your browser starts rendering the HTML from your server without waiting for all the JavaScript to be downloaded and executed.
In both cases, React has to be downloaded and has to go through the same process of building a virtual DOM and attaching events to make the page interactive:
However, there are a few warnings/considerations for you to keep in mind:
Moreover, considering the fact that more and more people access websites using their mobile devices (see the chart below), this makes high performance critical for any web app.
However, it is important to consider the limitations of both network and CPU, as mobile devices generally have less processing power. This means that heavy JavaScript file parsing and expensive rendering can adversely impact your web app’s performance.
According to Statista, in Q2 2020, more than 51.5% of website traffic worldwide came from mobile devices.
Thankfully, the Chrome browser provides a developer tool that makes it easy for web developers to identify and fix common problems that affect a website's performance and user experience.
You can find this tool in Chrome under the View tab > Developer > Developer Tools > Lighthouse.
In addition, web developers need to take into account geography as well.
For example, if your users live in Sydney and your application is on servers in the Sydney region, their experience with your web app will be completely different to those users in other parts of the world, e.g. in Boulder, USA (the distance between Boulder and Sydney is 13,386 km).
Now, let’s look at what happens with data fetching between SSR and CSR applications.
You can now see that with SSR, the browser can display all the HTML faster and with less effort, compared to CSR. Indeed, the results have shown that the First Meaningful Paint for the CSR with 'Create React App’ is 6.5s and for an SSR using Next.js is 0.8s. If you are interested in a more detailed comparison of the SSR and CSR applications performances, take a look at this article by LogRocket.
While great performance and user experience (UX) are important for SEO results, here are some additional technical considerations that have a huge impact on SEO:
As we mentioned before, Next.js, with its server-side rendering, helps web developers create SEO-friendly React SPAs and ensure great performance of your web application.
As such, a great user experience can be viewed as:
Great UX = More time users spend on-page & Lower bounce rate = Better Google rankings
With Next.js, you can easily cover some of the important SEO considerations, such as:
To make your content crawlable for search engines, Next.js provides you with two options:
Keep in mind the importance of a sitemap for SEO, as it helps search engines properly index your website. For this purpose, there are a few packages to automate this task. For example, nextjs-sitemap-generate
that generates a sitemap.xml
file inside the out
directory.
Don't forget to manually submit your sitemap URL to the Google Search Console to get recognised by Google crawlers.
Basically, metadata helps crawlers understand the content of your pages, so it's important to have meta tags. Next.js adds most of the metadata attributes automatically, including the viewport and content type.
However, you would need to define the meta description tag by editing the <head>
component in your index.js
file.
When you complete all these SEO steps, Google Lighthouse will reward you with a great score:
Next js apps show high performance due to the uniqueness of Next.js' approach and its Incremental Static Regeneration. This feature is available since the release of Next.js 9.5 and here are its main functions:
getStaticProps
, which fetches the data during static generation.getServerSideProps
.Here is how Next js Incremental Static Regeneration works:
revalidate
(e.g. 1 second).Note that this process will always be fast because users will always get a static response.
Here is a simplified version of how Next js works, where you can see the time required for SSR, static, and API requests to deliver to the client (browser).
At this stage, you have probably started thinking about the hosting for your web app. Thankfully, you can do this seamlessly with Vercel, the Jamstack deployment platform, which was built by the same team that created Next.js.
Vercel allows production-grade hosting for Next.js websites with zero configuration. It also provides full control of response caching, so your APIs and website are delivered extremely fast.
In addition, Vercel provides security for all deployments automatically and hosts all web apps under HTTPS, auto-renewing SSL certificates.
Note that HTTPS is a must-have in today's SEO practices.
With Vercel and Next.js, you can seamlessly integrate any headless CMS, e.g. Contentful CMS, ButterCMS, Storyblok, or any other.
Thus, Vercel has become the easiest way to deploy a production-ready Next.js website, where everything works automatically - with static assets being served through the CDN, built-in support for Next.js’ static optimisation and API routes.
Yes, Next.js is good due to these main Next.js features, which include:
Automatic Routing: Any URL is mapped to the files put in the pages
folder, so you don't need to do any configuration. However, there are customisation options.
Automatic Code Splitting: Instead of generating one single JavaScript file that contains all the application code, Next.js splits the code into several different resources automatically.
This benefits the overall performance because during the page loading, Next.js analyses the imported resources and includes in its bundle only the necessary JavaScript and other libraries, specific for that particular page. This ensures the first page load is as fast as it can possibly be.
However, you need to remember that if there are frequently used imports for at least half of the web pages, Next.js combines those frequently used imports into the main JavaScript bundle.
Dynamic Components allow you to import JavaScript modules and React Components dynamically.
Ecosystem Compatibility: Next.js is compatible well with Node, React, and other JavaScript frameworks and the language itself.
Hot Code Reloading: Next.js reloads the page when it detects any changes saved to the disk.
Prefetching: In Next.js, different pages are linked together by the Link
component. It supports a prefetch
prop that prefetches page resources in the background automatically, including any code missing due to the automatic code splitting feature.
Single File Components: Using integrated styled-jsx
, it's easy to add any styles to components.
Server Rendering: React components are rendered on the server side, before sending the HTML to the client.
Static Exports: Next.js allows you to export a fully static site from your app by using the next export
command.
TypeScript Support as Next.js is written in TypeScript.
Next js is used for the production of SEO-friendly websites and web applications. Some of the world's largest brands have moved to Next.js and Vercel, such as Nike, Hulu, Marvel, Lego, Netflix Jobs, Twitch, Invision, Auth0, Audible, Hilton, Ticketmaster, and many more.
Considering Next.js for your web app too? Our team of experienced and reliable web developers can help you with your project.
Next js uses the benefits of React, and this makes it even easier to get your web app, website or e-commerce store up and running. Also, Next.js handles server-side rendering exceptionally well and helps web developers create SEO-friendly React SPAs (single-page applications).
Here are 10 reasons when you should use Next js for your tech stack:
Briefly, SSR (server-side rendering) is when the rendering process is offloaded to the backend (server). Then, the fully-rendered HTML views are promptly delivered to the client (browser), easing the logic on the frontend. This means that the browser starts rendering the HTML from the server without waiting for all the JavaScript to be downloaded and executed, and your web app user can start viewing the page while all of that is happening.
SSR works great for time-sensitive apps.
Check out the diagram below that compares SSR with CSR.
Take a look at the simplified diagrams below. You can see that SSR can deliver HTML to the client (browser) faster compared to CSR. However, if we compare an SSR and a static generated site, the performance for the latter would be higher due to the absence of render.
To sum up, it's always necessary to keep in mind the main requirements of your web app before choosing your tech stack:
If there are any questions left regarding which tech stack to use in your web project, it's always better to discuss it with experts in web development. One of our team members would be happy to chat with you about your project requrements, so don't hesitate to get in touch with us. Consultations are always free at IT Club.
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While Next.js is a way to leverage React to support server-side rendering (SSR), the Create React App tool is a way to leverage React to support client-side rendering (CSR).
Next.js has the benefits of React, which makes it even easier to get a web app up and running. Another one of Next.js’ strong points is that it handles server-side rendering (SSR) perfectly. Also, Next.js helps web developers create SEO-friendly React single-page applications (SPAs).
Tim Neutkens (@timneutkens) – Vercel and Guillermo Rauch (@rauchg) – Vercel.
Next js is used for the production of SEO-friendly websites and web applications. Some of the world's largest brands have moved to Next.js and Vercel, such as Nike, Hulu, Marvel, Lego, Netflix Jobs, Twitch, Invision, Auth0, Audible, Hilton, Ticketmaster, and many more.